Tom Peters has some interesting statistics about women:
- Women get to decide 83% of all consumer purchases
- Women write 80% of all checks and pay 61% of all bills
- Between 1970 and 1998 men median income rose by 0,6%
- Women income between the same period rose by 63%
After you consider those statistics and can go to google and search for two terms:
- “Customer is king” yields 143,000 results
- “Customer is queen” yields 1010 results
Are the companies around the world missing a trend here or what?
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