Forbes recently published an interesting article titled “The Worst Jobs For The 21st Century.” What do you think they are? If you guessed federal agents, travel agents, journalists and radio announcers, you nailed it.
Here is a quotation from the article:
“What to avoid? The usual suspects. According to the projections by the U.S. government, manufacturing [...]

The guys from PC Magazine recently published a list with their 100 favorite blogs. There are many similar lists around the Internet, but this one is not carrying the usual suspects. I came across some blogs that I had never seen, and they all look pretty interesting.
The list is somewhat biased towards the technology [...]

Open the New York Times or browse around the Internet for 30 minutes and I am sure that you will come across several business acronyms. Not knowing what they mean can be quite annoying. That is the purpose of the list below; to provide a quick reference to the most common used acronyms so you [...]

I am not sure if we are already leaving the information age, but there is an interesting reflection on this matter over the GigaOM blog. On the article “From the Information Age to the Connected Age” they argue that changed on the Web will enable us to make that switch.
“The Information Age is the age [...]

I am a New Economy fanatic. Thence a Creativity fanatic. Thence an Intellectual-Capital fanatic. Thence … a … DIVERSITY fanatic.
Doest that mean I’m an Affirmative Action fanatic? Not necessarily. And in any case, that’s beside the point.
What is the point? It’s really quite simple: Creativity and Great Leaps Forward come from… mix/match/mess. That is, all [...]

Electronic mail appeared as a blessing. It would let you communicate with friends, family and co-workers in a matter of seconds, regardless of where they were around the world.
With such a fantastic communication tool, however, other problems emerged. Just ask any manager of a big corporation and he will tell you that 40% or more [...]

If you have been reading Innovation Zen for a while you probably know that I am skeptical about the value of MBAs (for the matter of fact I am also skeptical about the whole traditional education system, but that is for another article…).
Last week I came across an interesting article titled “Proof MBAs are [...]

Marketing focuses on the needs of the customer, and therefore should begin with an analysis of customer requirements, and attempt to create value by providing products and services that satisfy those requirements.
The marketing mix is the set of variables that are to a large extent controllable by the company, normally referred to as the [...]