Universities are adopting blogs

Universities around the United States are starting to adopt blogs in order to attract potential applicants. The Boston Globe published an article describing the trend: “Liu writes about her college experiences in as much excruciating detail as she wishes — for $10 an hour, courtesy of the Massachusetts Institute of Technology’s admissions office. Uncensored blogs … Continue reading Universities are adopting blogs

Google is busy again

Last Friday Google announced that it was acquiring Double-Click, an Internet advertising network. The price? $3.1 billion (remember that YouTube sold for $1,65 billion). Check the description of the company on Forbes: “Founded way back in the heyday of the first Web boom, DoubleClick is an 11-year-old company whose fortunes have risen and fallen along … Continue reading Google is busy again

User Generated Content is Here to Stay

The Internet is democratizing the access to information, and people will not give up that right so easily. A recent survey by Accenture with executives from media and entertainment companies identified social media and user generated content as the main threat for those mainstream players.

Web 3.0?

You probably have already heard about the semantic web. It basically refers to software and online platforms that will be able to learn how the user search, collect and organize information. As a result the semantic web will be able to interact with the users and provide content in a much more intelligent way.

The ROI of Blogging

Many people predict that blogs will invade the corporate world over the next years, and Forrester Research seems to embrace the idea. They recently released, in fact, a market research titled “The ROI of Blogging” where they outline the benefits, costs and risks of corporate blogs.

Bubble 2.0

There are many people claiming that the current wave of venture capital funding and investments into Internet-based companies, most of them tagged with the term Web 2.0, could inflate too fast and explode just like the dot-com bubble back in 2000.