Seven Characteristics of Competitive Companies
Seven characteristics describe the most competitive companies:
- Market share matters: The 80th share point isn’t as important as the 81st, but don’t let it drop to 79!
- Understand and remember precisely what business you are in.
- Whether it’s broke or not, fix it - make it better; whether it be products or the whole company.
- Innovate or evaporate; particularly in technology driven businesses, nothing recedes like success.
- Acquisition is essential to growth - the most successful purchases are in a niche that add a technology or a related market.
- People make a difference.
- There is no substitute for quality and no greater threat than failing to be cost competitive.
Taken from Strategic Management: Concepts and Cases
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I mainly agree with those points, but when you enter on the ‘quality’ field I always get confused: what happen with microsoft? Windows *is* inferior to its competitors, yet he’s the undisputed OS leader
Roberto, that is a very interesting part of technology based industries. Superior quality is not necessary not sufficient to win.
Check out this article:
http://innovationzen.com/blog/2006/08/19/it-is-not-about-superior-technology/