There is no novelty in the fact that carrying change, in whatever dimension, is a difficult task. Already in 1513 Niccolo Machiavelli affirmed that “there is no more delicate matter to take in hand, nor more dangerous to conduct, nor more doubtful on its success, then to be a leader in the introduction of changes”.
Month: August 2006
Incremental vs. Radical Innovation
This led academics over the following decades to start exploring alternative variables that could explain what companies would be in a better position to innovate and under what circumstances. In this article we will cover one of the first theories that emerged during the late 1970s, the Incremental-Radical innovation dichotomy.
Philips and the Quest for Simplicity
Have you ever been annoyed by the subscription cards that fall out of magazines? I guess most people have, they not only interrupt the reading experience but also force you to make an extra run to the trash bin. Incredibly, though, such cards still generate around 12% of magazine’s new subscriptions, no wonder editors stick them wherever they can.
Innovation and Unarticulated Needs
I do agree with the author to a certain extent, mainly with the idea that under some circumstances only companies are able to develop radical innovations. But that has to do with the fact that consumers often times are not able to articulate their needs, and they are not necessarily aware of what one could possibly do with current technologies.
Top 10 Crowdsourcing Companies
There is a lot of buzz going on around “crowdsourcing” lately, a term coined by the Wired journalist Jeff Howe is his article “The Rise of the Crowdsourcing”. The first time I googled (lower case g because it is already recognized as a verb by the Webster dictionary) “crowdsourcing” it generated around 200.000 results, and that was only a couple of weeks after Howe’s article!